Perks & Benefits
Job Description
About the role
To further strengthen our marketing capabilities, we are looking to secure a full-time Marketing Specialist.
In this role, you will be required to be a strategic makreting specialist, ready to take on new marketing projects across various functions of the business, and identifying new marketing opportunities to broaden Antler’s reach and and strengthen its brand, promote the fund and its portfolio companies.
Key Responsibilities
Brand
– Leveraging and building on global branding to create consistent and powerful branding opportunities
– Designing brand assets and marketing collateral
– Planning, developing and organising campaign strategy to support scouting, portfolio and capital-raising objectives
– Advising founders and team on positioning and distribution as part of Antler’s broader marketing and portfolio support
– Advising Partners and founders on how to reach the audiences that matter to them, and building Antler’s profile and that of its portfolio companies
Growth
– Setting content and channel strategy across social media, newsletter and website, in partnership with the wider team
– Developing best practice for leveraging MarTech tools
– Identifying external collaboration and partnership channels and opportunities to tap into new audiences and grow reach
– Analysing founder data and interpreting and forecasting industry trends, to inform channel and campaign strategy
– Commissioning and running research into the local startup and venture market to inform Antler’s growth priorities
– Driving Antler Australia’s growth by setting marketing objectives and delivering the programs and processes needed to meet them
Content & events
– Write, edit and publish content that supports business objectives
– Coordinate campaign assets, including artwork, copywriting, photography and video, within time and budget constraints
– End-to-end management of events across various areas of the business
Skill & Experience
To be successful in this role, you will need
– Bachelor’s degree in marketing, PR, communications, or similar
– At least one years of experience as a marketing, PR or communications manager within a tech company or VC
– Experience in writing long-form content, creating and leading events, and crafting and editing video assets
– Proficiency in marketing automation software and analytics tools such as HubSpot Marketing and Google Analytics
– Understanding and interest in the VC and the Australian startup ecosystem
Antler
Founded since:
2019
Industry:
Banking & Financial Services, Corporate Finance & Investment Banking
Location:
Haymarket NSW
Jobs:
1 open position
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